Sometimes clients are so sleazy the best thing to do is walk away. “Innocent till proven broke.” One of the least endearing sentiments in the high-stakes PR industry. Bottom line: Ethics become…
Tag: truth (page 3)
Fashion & Style
Fashion is seasonal. Style is forever. The same is true for high-stakes Crisis PR. There’s a saying in the high-end rag trade: “Fashion is seasonal. Style is forever.” The same applies…
Holiday Edition: Perception & Reality
If you perceive it’s true, it is (to you). Perception defines reality, not the other way around. Think about it. A dozen people experience the same event, and you get a dozen…
Everybody Lies
If it sounds untrue, it probably is. To quote Dr. Gregory House of the eponymously named TV series, “Everybody lies.” Sometimes not on purpose. They really believe what they’re telling you because…
Memory Fades. The Internet Is Forever.
The Internet knows what you did last summer….or for the past decade (and in great detail) for that matter. Truth is an early casualty in any dispute. Presidential campaigns are the worst.…
Be Plausible…Arguably Truthful Helps, Too
It’s rarely helpful to deny what is obvious or will soon become known. A mea culpa can be painful. But it can help put an issue behind you. Caught with your hand…