Being ready and available to respond to media inquiries at the drop of a hat isn’t easy and it can get messy. That’s why you need to be proactive and focus on…
Tag: strategic communications (page 2)
7 Steps To De-Risking The Supply Chain After Covid
If you have gone car shopping lately, you might have asked why the vehicles are more expensive than the manufacturer’s suggested retail price (MSRP). Maybe you’ve also noticed several menu items at…
What Spider-Man and Strategic Communications Have In Common
There are infinite possibilities for situations, experiences, and opportunities in the fast-paced world we’re living in. When we’re exposed to endless possibilities or choices, we get overloaded. Our brain has trouble making…
It’s Never as Simple as “We Just Need a Statement”
“I just need a statement.” We hear this all the time. But it’s not true. If you think you’re going to solve a crisis with a handful of words, you’re in for…
2021 Year in Review: Gillott Communications
The world could use some happy news, so we’re skipping the typical Year in Review: Crisis PR’s Greatest Hits and swapping it out for some wins! Join us in celebrating some of…
Bringing Sexy Back: Strategic Communications
The idea that Strategic Communications experts run around fixing never-ending crises is sexy, but it’s skewed. It’s the same reason your favorite TV shows are sexy, fast-paced, and high-stakes. People like that.…
Going Fractional: Get What You Need Without Excess
There’s a reason you rarely hear leaders of Fortune 500 companies say, “I wish I’d just called you sooner.” Every company and non-profit faces sensitive situations. Some industries are more susceptible and…
When the Board Must Step In
When management can’t agree, the Board often must step in and make the decision. That is, after all, why the Board is the ultimate boss and has the final word. Even when…
Cyberattacks Are Here to Stay: How to Reassure Your Stakeholders
The first few moments on the phone with a cybersecurity client typically start like this: “My lawyer or insurance person told me I needed to call you…” “I don’t know what happened.”…