It’s a fun word for a bad idea. Hard to say — and even think — without smiling. Try. What’s it mean? “Preferring concepts or facts one wishes to be true, rather…
Tag: scenarios
The Very High Cost of Being Unprepared
A crisis is no time for wondering what to do. Every organization is vulnerable to PR crises at any moment. Government investigation. Nasty litigation. Financial turmoil. Sudden management change. Data breach. Product…