reputation – Page 5

We Never Escape High School

Posted on: June 19, 2016 Last updated on: March 30, 2023 Written by: Gillott Communications Categorized in: Reputation Management

Some things never get old. Gossip is one of them. “Oh. My. God. Don’t tell anyone I told you this, but….” Thought you were done hearing that after high school? Wrong! We’ve…

Out of Context

Posted on: May 8, 2016 Last updated on: March 30, 2023 Written by: Gillott Communications Categorized in: Advice

Missing the full picture? Our minds fill in context. Sometimes context is lost in time. In an episode of Star Trek, a cryogenically frozen 20th-century human is discovered 400 years later drifting…

I’d Rather Be Golfing

Posted on: May 1, 2016 Last updated on: November 22, 2022 Written by: Gillott Communications Categorized in: Media Relations

This is a tale of a man who’s risking his company by going DIY. A food-packaging company was rapidly becoming a heavy-hitter in its market and taking up serious shelf space in…

When Pranks Go Wrong

Posted on: April 3, 2016 Last updated on: March 30, 2023 Written by: Gillott Communications Categorized in: Crisis Management

A tale of two pranks — with very different outcomes. April Fools’ Day pranks are often harmless and lighthearted. Sadly, sometimes well-intentioned companies get it wrong and end up hurting the very…

Don’t Get Angry. Get Even.

Posted on: March 27, 2016 Last updated on: March 30, 2023 Written by: Gillott Communications Categorized in: Crisis Management

Faint of heart? Avert your eyes. This is the dark side of Crisis PR. Other side getting under your skin? Take a deep breath. Hold it for 5 seconds. Calmer now? Good. Let’s…

The Right Questions

Posted on: March 6, 2016 Last updated on: November 22, 2022 Written by: Gillott Communications Categorized in: Strategic Communications

What you don’t know can be damaging for everyone. You’re closeted with senior management. They lay out the problem. Their world seems to be crumbling. Tension is palpable. “Okay…What do you…

That’s Not Nice!

Posted on: February 5, 2016 Last updated on: March 30, 2023 Written by: Gillott Communications Categorized in: Strategic Communications

“That’s not nice!” the young assistant frowned after reviewing a storyline being pitched to the media about a nasty lawsuit. “That’s not the point,” his boss explained calmly. “Our job isn’t to…

Owning It

Posted on: January 31, 2016 Last updated on: March 30, 2023 Written by: Gillott Communications Categorized in: Crisis Management

When you’re being intentional, things get the chopping block. Chef Thomas Keller’s open letter in response to a scathing NY Times review of his flagship Manhattan restaurant, Per Se, is a case study of how to…

Snap Judgments and Quick Responses

Posted on: January 24, 2016 Last updated on: March 30, 2023 Written by: Gillott Communications Categorized in: Advice

Is this how you really feel? Or is it a product of the moment? We all make snap judgments. It’s part of our survival instinct. Our brains need a way of processing…

Lost in Translation

Posted on: January 10, 2016 Last updated on: December 3, 2022 Written by: Gillott Communications Categorized in: Strategic Communications

Best way to save image? Consider all the moving parts. You know what you said, and you know what you meant. How can anyone misinterpret it? Easy. Happens all the time. Even…