In an earlier blog, we explored the nexus between cynicism and the uphill battle you face convincing the public you’re not guilty. Today let’s look at how to fight back effectively. …
Tag: reputation (page 18)
Belief & Proof
“For those who believe, no proof is necessary. For those who don’t believe, no proof is possible.” –Stuart Chase, 20th-century American economist and social commentator When your reputation is on the line,…
It All Started With Cave Drawings & Papyrus
For better or worse, sharing information has been democratized. Throughout history, societies have communicated using whatever means were available. Usually, the most convenient and efficient. Why should now be any different? …
No Wasted Words
Choose your words wisely and make each count. In a recent interview, a popular nonfiction author was asked if his daily output of polished writing was 1,000 words — a respectable number.…
This Too Shall Pass?
If we lay low, maybe the media will forget. File this under wishful thinking. As news cycles become faster and the public’s attention span ever shorter, a troubling thought occasionally bubbles up…
Doing What Comes Naturally
No missteps allowed. They may be fatal. We all do what comes naturally. For most of us, that includes breathing and moving about, and for some, thinking deeply. Beyond that, it usually…
Who You Really Talking To?
Sometimes it’s clear who words are aimed at, and why. Most people are rather straightforward. Others less so. Politicians, in particular, are masters of ambiguity, posturing, and misdirection. The same is true…
One Size Fits All? Not Even Close
To protect clients, you must know the skeletons. “What’s a typical situation and solution in Crisis PR?” It’s a common question. But it’s the wrong one. Looking back on decades of…
Lottery, Lightning & Reputation
It’s far more likely you’ll have a crisis than winning the lotto. Odds something good will happen to you? A long-shot. Odds something bad will? Far more likely. It’s an important…
Innocent Till Proven Broke
Sometimes clients are so sleazy the best thing to do is walk away. “Innocent till proven broke.” One of the least endearing sentiments in the high-stakes PR industry. Bottom line: Ethics become…