When the only way to contact friends and co-workers if we were away from home or the office was to use a pay phone? When all writing was done by hand or…
Tag: reputation management (page 5)
Keep Up or Be Left Behind
Adapt to changing times, or get ready to explain yourself. Roger Ailes isn’t the only one to suffer from failing to keep pace with evolving social norms. So is North Carolina. Less…
A Sweet Surprise
On a recent flight from Los Angeles to Denver, a little girl strolled up the aisle with her father in tow. She was passing out to each of the passengers little baggies…
Do I Sense a Trend?
It’s been a bad week for the auto industry. Already-shaken consumer confidence was further undermined as the negative headlines kept coming. First: VW agreed to a $14.7 billion settlement in its…
We Never Escape High School
Some things never get old. Gossip is one of them. “Oh. My. God. Don’t tell anyone I told you this, but….” Thought you were done hearing that after high school? Wrong! We’ve…
Attempt Failed: Burying the Bad
When is it best to let sleeping dogs lie? Burying bad news on the fourth page of a Google search? Good idea. Using public funds to do it? Bad idea. That’s Lesson…
When Pranks Go Wrong
A tale of two pranks — with very different outcomes. April Fools’ Day pranks are often harmless and lighthearted. Sadly, sometimes well-intentioned companies get it wrong and end up hurting the very…
Don’t Get Angry. Get Even.
Faint of heart? Avert your eyes. This is the dark side of Crisis PR. Other side getting under your skin? Take a deep breath. Hold it for 5 seconds. Calmer now? Good. Let’s…
Love ‘Em, Love to Leave ‘Em
When tennis star Maria Sharapova was caught doping, sponsors rushed for the exits. While this article focuses on athletes, its lessons apply to all celebrities. Bottom line: You must protect your brand. If…
The Right Questions
What you don’t know can be damaging for everyone. You’re closeted with senior management. They lay out the problem. Their world seems to be crumbling. Tension is palpable. “Okay…What do you…