“I can do it myself.” Famous last words before a media circus occurs. We’re intelligent, capable people, so why should we delegate or outsource work to others? It’s about freeing up our…
Tag: reputation management strategy
Betting the Farm
“Bet-the-farm” PR is fun. Sound a bit perverse? Perhaps. But consider the source. Crisis & Reputation Management is an exclusive club. Few really do it well, and they thrive on tension, brinkmanship,…