reporters - Gillott Communications

Figuring Out How to Answer Tough Questions

“No comment.” Wait. WHAT?!? Are you telling the public, who thrive on scandals and gossip, that you have time to

Sex, scandals, and controversy…or maybe it’s sexy controversial scandals? Either way, most journalists and the public will choose sexy over

Being ready and available to respond to media inquiries at the drop of a hat isn’t easy and it can

One of the most challenging times to handle a crisis is when your secrets and private information are already over

Most clients who’ve come to us have waited until after the shit hits the fan. That’s because they either didn’t

Sometimes yes. Sometimes no. The best advice is: Don’t count on it. If a story never sees the light of

There are plenty of wrong ways to answer a question. Especially one from the media. Don’t fall victim to

Emotional boo-boo? Best to rip the Band-Aid. When trouble erupts, it’s natural to want to hunker down. But silence isn’t

This is a tale of a man who’s risking his company by going DIY. A food-packaging company was rapidly becoming

We all interpret things differently. How strong is your spin game? Everybody’s a spin doctor. You want to establish a