Honesty is good for the soul — as long as it’s confidential We’re all trying to make our cases to achieve our goals. Doesn’t matter whether we’re lawyers arguing in court, businessmen…
Tag: public (page 5)
Life Goes On
To protect your legacy, be decisive. Life goes on, long after the thrill of livin’ is gone. ~ Singer John Cougar Mellencamp, “Jack & Diane,” 1982 Deservedly, there has long…
More Than a Little. Less Than Too Much.
Taking control doesn’t clear you. But it buys you breathing room. A professional liar and a PR guy walk into a bar. How can you tell the difference? This is fill-in-the-blank humor.…
Cleaning House
Cleaning house is better than covering up. Penn State got it right. Rutgers didn’t. Amid a sex-with-boys scandal involving assistant coach Jerry Sandusky, Penn State’s Board of Trustees took no prisoners. They…
No Wasted Words
Choose your words wisely and make each count. In a recent interview, a popular nonfiction author was asked if his daily output of polished writing was 1,000 words — a respectable number.…
One Size Fits All? Not Even Close
To protect clients, you must know the skeletons. “What’s a typical situation and solution in Crisis PR?” It’s a common question. But it’s the wrong one. Looking back on decades of…
New Year, Same Problems
“Big scandals” are few and far between. For most mortals, “crises” are small and frequent. When you turn the last page on the calendar, the easy thing to do is pontificate about…
The Joy of Crises
Solving PR puzzles is gratifying, but solving crises is an adrenaline rush! For those who have embraced Crisis & Reputation Management as their ambition and career, everything else pales. Probably because…
Getting Paid & Being Thanked
Gratitude is rare…and even more special! Usually, the best any of us can hope is that clients will pay their bills promptly. It’s rare they take the time or effort to say…
Election Edition: Wishful Thinking & Talking Heads
The best way to disappoint a client is to over-promise and under-deliver. The two most influential newspapers in the country — the New York Times and Wall Street Journal — couldn’t…