Lost in Translation
Best way to save image? Consider all the moving parts. You know what you said, and you know what you
Screw up once, shame on who? Screw up twice, shame on you. Never any shortage of problems that threaten reputations.
Often the best role for a Crisis PR team is neither seen nor heard. Crisis PR is often best practiced
Breaking up is hard to do. So do it right. What’s your goal? That nobody noticed? That you catch and
Tell inconsistent stories and you lose credibility. “Some of my fondest memories are of things that never happened,” a prominent
Assess the situation before it devours you. In the parlance of PR strategists, shiny objects are fleeting distractions. More often
What if your digital world became public? Ashley Madison has a simple lesson for all of us, even non-adulterers: The
“To be, or not to be?” ~ Hamlet If you can’t Google it, does it exist? Did it even happen?
To post or not to post? Reddit & Gawker may decide for you. “A bad story can have a terrible
There’s an old adage in Crisis PR: “Lose focus, and you lose control. Lose control, and you lose.” A prominent