When you started your business, no one handed you a map. You navigated your own course, making the best decisions with the information at hand. Yet, facing a public relations crisis might…
Tag: Protecting reputation during a crisis
Is Anyone Really Surprised?
Best result in Crisis PR? No story. Next best: Making it less painful. Recently, a group of people was sitting around a table for an informal chat. The topic du jour: Is…
Trends, the Media & Making the Most of It
Journalists love to find trends. This is an opportunity for you. Trends are everywhere. The more we look for them, the more we see. It’s a constant ebb and flow, and…
No Facts? No Problem. Just Speculate.
Journalists call them “thumb-suckers.” Short on facts for a story? No problem. Rumors and speculation are fine. You don’t even need to be accurate. If events ultimately turn out differently, blame the…
Definitions, Leaks & Reputation
You have so much at stake. Don’t let it slip away. Protect it. At the end of the day, it all depends on how you define things. For the secret court that…
The Fantasy of Rationality
Symbols trump facts every time. Since we emerged from the intellectually impoverished Dark Ages, philosophers and economists have been trying to make people fit into neat boxes prescribed by universal and predictable…
Election Edition: Wishful Thinking & Talking Heads
The best way to disappoint a client is to over-promise and under-deliver. The two most influential newspapers in the country — the New York Times and Wall Street Journal — couldn’t…
Not Rocket Science…Nor for Faint of Heart
No time for hesitation. No tolerance for error. Crisis & Reputation Management is a high-stakes niche — and those who do it well are a special breed. Think of it as the…