Eden chatted with Sharon Berman at Berbay Marketing & Public relations about what it’s like working with law firms and what lawyers need to know about managing a crisis for their clients.…
Tag: protect your reputation (page 2)
Sleepless Nights & Cold Sweats
What keeps you awake at night? Or causes cold sweats when you do fall asleep? For business owners, the causes are many. None are pretty. Let’s examine a few of the issues…
You Think Talking Points Are BS?
It’s not a talking point. It’s the truth. ~ Doug Stamper, House of Cards Don’t get lost in too much detail. Use talking points to guide you. Politicians get a lot of…
Transiency
This too shall pass. Eventually. What matters is what happens in the meantime. Use your time strategically. Worst case, “meantime” can be a long time. At least long enough that your reputation…
Never Having to Say You’re Guilty
When the worst happens, you’re on your own. You must define the terms of the debate. The public never really trusted Wall Street. That relationship went from bad to worse in the economic…
Trends, the Media & Making the Most of It
Journalists love to find trends. This is an opportunity for you. Trends are everywhere. The more we look for them, the more we see. It’s a constant ebb and flow, and…
Holiday Edition: Perception & Reality
If you perceive it’s true, it is (to you). Perception defines reality, not the other way around. Think about it. A dozen people experience the same event, and you get a dozen…
Memory Fades. The Internet Is Forever.
The Internet knows what you did last summer….or for the past decade (and in great detail) for that matter. Truth is an early casualty in any dispute. Presidential campaigns are the worst.…