How much is your time worth? Depends on perceived value. A professor posed a riddle to his MBA students: A new device significantly shortens the time needed to complete a manufacturing process.…
Tag: preparation (page 2)
Demographics & Big Data
As privacy erodes, potential threats to your reputation multiply. Demographics will define the future. Big Data is the future. The first concept is undisputed. The second depends on who you talk…
Top to Bottom
Watching media contortions — a sport for ex-journalists News media has always been stratified: Cream of the crop. Bottom of the barrel. Big in-between. Today there’s less cream and much more…
Like a Baby
Give up a private life. Gain a dependable client. Parents of newborns share a gloriously painful experience with Crisis PR people: Exhaustion. Neither are masters of their daily lives. They…
Tools & Essence
Tools reflect technology. But essence is forever. There’s nothing special about it. Just another nondescript suburban parking garage in Rosslyn, Va. Lots of concrete and shadowy corners. It’s where “Deep Throat” met…
Savage Magic
First, define your audience. Convince them and you win. The British magazine The Economist is fond of phrases like “the savage magic of capitalism.” It’s also fond of describing itself as “Liberal”…
Not-So-Great Expectations
Society acts on expectation. Your job is to manage them. “Blessed is he who expects nothing, for he shall never be disappointed.” ~ Alexander Pope, 18th century British poet Tell…
10 Feet Tall & Bulletproof
After the fall, comes the steep climb back. True for children of all ages. Just ask ’em. For better or worse, they haven’t learned limitations and caution. The older we get,…
Fast Is Good
Q: What is your best strategy? A: What sells to the media/public. Fast-acting isn’t beneficial only for Alka-Seltzer, Advil, and diet plans. It’s also a basic rule for Crisis & Reputation…
Blame Game, Again
Beware of playing Blame Game. It can come back and bite you. Blame is a subject we all deal with frequently. We hate taking responsibility. It’s always someone else’s fault — the…