Every year has an underlying theme. For 2017, it was a sharp divergence from the past. Expect more of the same in 2018. Doesn’t matter whether you feel the changes are for…
Tag: pr crisis (page 3)
Sex and the New Normal
There comes a time when talk ends and action begins. Call it an inflection point. It separates what came before from what is now acceptable (and unacceptable). Take sexual harassment. In…
Looking The Other Way
It’s a problem as old as time: People feel they’re entitled and aren’t subject to the same rules as the rest of us. Often it’s celebrities, the wealthy, and the politically prominent.…
Learning from Your Mistakes (United Airlines Edition)
In the end, United (finally) got it right. But only after days of excruciatingly bad publicity. Were its belated positive actions too little and too late to repair its image? United’s floundering…
You Should’ve Called Earlier
Don’t wait until the last minute to ask for help. Call early, and you have more options. Call later, and you have fewer. A business owner was the target of scurrilous gossip…
Social Media During a PR Crisis
Recently we received a call from a pair of panicked business owners. Someone had posted a video on Facebook alleging that the business’ food came out bursting with bugs. It went viral…
Heard But Not Seen
Cyrano is ever-present. But if he’s doing his job correctly, you’ll never know it. He designs strategies. He knows what you can and can’t do without stepping on landmines. He polishes your…
That’s the Best You Can Come Up With?
Back in the day, a metal shop teacher drilled a mantra into his students: “A place for every tool. Every tool in its place.” Life was simpler then. Fast forward and everything…
Fast. Faster. Fastest.
Some tasks require Type A personalities: Ambitious, take-charge, and impatient. Life moves fast. To win, you must move faster. This is especially true for those who deal with situations that are critical…
How Not to Answer A Question: Part Two
Danger Ahead: Communication Breakdown. Looks like these two need a communications reboot. Before you put your mouth in gear, know what you want to say — and what doesn’t need to be…