10,000 Hours
Don’t guess or make excuses. Just fix the problem. Now. Definition of an expert? “‘X’ is the unknown quantity. A
Don’t guess or make excuses. Just fix the problem. Now. Definition of an expert? “‘X’ is the unknown quantity. A
“If you’re a hammer, everything looks like a nail.” It’s a concept familiar to every schoolboy. If you’re only looking
Crisis PR in the digital age: No escaping tethers of smartphones & 24/7 news. To Einstein, doing the same
When the worst happens, you’re on your own. You must define the terms of the debate. The public never really
Best result in Crisis PR? No story. Next best: Making it less painful. Recently, a group of people was sitting
If you do your job well, no one sees all the work behind the words. One hundred and fifty years
Honesty is good for the soul — as long as it’s confidential We’re all trying to make our cases to
Cleaning house is better than covering up. Penn State got it right. Rutgers didn’t. Amid a sex-with-boys scandal involving assistant
No missteps allowed. They may be fatal. We all do what comes naturally. For most of us, that includes breathing
If you perceive it’s true, it is (to you). Perception defines reality, not the other way around. Think about it.