There’s a reason you rarely hear leaders of Fortune 500 companies say, “I wish I’d just called you sooner.” Every company and non-profit faces sensitive situations. Some industries are more susceptible and…
Tag: pr
When the Board Must Step In
When management can’t agree, the Board often must step in and make the decision. That is, after all, why the Board is the ultimate boss and has the final word. Even when…
Moving Toward a Bright Future
It can be beneficial to look backward. In order to chart a new path forward, you must understand where you came from and how you got where you are. But don’t agonize…
I Think It Got Lost in Translation
Oopsies! You said something well-intentioned, but you ended up upsetting a bunch of people. You know what you meant to say. So how did it all go so terribly wrong? Here are…
Out of Your Hands?
Things are usually not out of your control. At least until the jury (literal or figurative) is ready to render its verdict. Until that point, you have a chance to affect the…
Dear Santa, I Can Explain
’Tis the season for reflecting on what you’ve accomplished over the year — good as well as bad. While many adults are pondering potential new year’s resolutions, kids are writing letters to…
Selective Truth-Telling
An employee of a company that caters to leisure-time activities was accused of inappropriate behavior toward females. A journalist asked the company to comment on the accusation. But the company’s culture preached…
Maybe Nobody Will Notice…
File that idea under wishful thinking. It rarely works, and it’s always a bad idea. The reason: Even if the public is tolerant of the initial problem, it is furious if someone…
Can You Stop a Story from Getting Published?
Sometimes yes. Sometimes no. The best advice is: Don’t count on it. If a story never sees the light of day, you can breathe easily. Even if it is published, you have…
Starbucks: Be Fast. Not Hasty.
To calm a crisis, you must react quickly. But haste creates mistakes. These concepts aren’t contradictory. Rather, they’re a caution: Before you do or say anything, consider the consequences. How might someone…