Cleaning house is better than covering up. Penn State got it right. Rutgers didn’t. Amid a sex-with-boys scandal involving assistant coach Jerry Sandusky, Penn State’s Board of Trustees took no prisoners. They…
Tag: management (page 3)
Doing What Comes Naturally
No missteps allowed. They may be fatal. We all do what comes naturally. For most of us, that includes breathing and moving about, and for some, thinking deeply. Beyond that, it usually…
No Mercy (from the Media)
The best solution is when everybody goes home happy. “Give us a break.” Even the first time I heard it, I couldn’t believe it. I was still a journalist — the head…
To Be Effective, Simplify the Message
You need to tailor your message to your audience. After 2 1/2 weeks in Seoul, I’m over the Pacific again, flying the opposite direction. It’s been a refreshing reminder of the relativism…
Not Rocket Science…Nor for Faint of Heart
No time for hesitation. No tolerance for error. Crisis & Reputation Management is a high-stakes niche — and those who do it well are a special breed. Think of it as the…
Too Much Ado
Should I fix this? Standard Reputation Management advice: Do what you must to mend fences, lessen the fallout, and make the story go away sooner. Gimme a break! The flap about…
Let’s All Do The Ostrich!
An ostrich doesn’t stick its head in the sand. So, why would you? There are a lot of broad guidelines for Crisis & Reputation Management. Some of them actually work. By…