Eden chatted with Sharon Berman at Berbay Marketing & Public relations about what it’s like working with law firms and what lawyers need to know about managing a crisis for their clients.…
Tag: lawyer
He Said, She Said
A friend who owns several successful gyms throughout the city called recently and the conversation started in the usual fashion. “Hey, Eden. How are you? I was wondering if you could give me…
Small Fibs. Higher Truths.
True believers won’t budge. Middle can be persuaded. “There are lies, damned lies and statistics.” ~ Mark Twain?1 Wanna make a point? Dress it up with statistics. Adds oomph to your…
Like Fish in a Barrel
To deflect accusations, redefine shades of gray. “Why do you always pick on politicians?” a friend asked. “Such easy targets. Hardly a week goes by…” the reputation manager replied matter-of-factly. “But don’t…
Don’t Fumble, Again
Wonder who’s really boss? Follow the money and find out. Roger Goodell can’t catch a break. It’s been a tough year for the NFL commissioner. Wrestling with how to mete out penalties…
Timing Is Everything
“Wishing it could plug a leak as easily as deleting a tweet.” ~ The Economist Last week, Twitter fell victim to its own service. Its first-quarter earnings were accidentally published half an…
Reading Differently
After the Germanwings crash and Nepal earthquake, a former journalist tracked the news on his smartphone. It was more than a desire to know the latest developments. It was a basic question…
Liability & Emotion
Want to alter perception? Aim for the heart, not the head. Where does liability end? Is it a strict matter of law, or of what the public perceives as right and wrong?…
Making Your Own Luck
Many truisms are passed from one generation to the next. Simple rules designed to guide you through life smoothly. One stands out as especially true in any phase of life and business:…
When News Is the News
Violate the public trust, and the public feels violated. Rolling Stone and Brian Williams are only the latest. Sadly, there’s a long and inglorious history of media stumbles. Sometimes journalists don’t verify…