journalists - Gillott Communications

Does Your Story Pass the Sniff Test?

Sex, scandals, and controversy…or maybe it’s sexy controversial scandals? Either way, most journalists and the public will choose sexy over

One of the most challenging times to handle a crisis is when your secrets and private information are already over

How often do you look at both sides of an issue? We all come to the table with pre-formed opinions.

Cut the ego. Be sincere. Tired of hearing about Brian Williams, the disgraced former anchor of NBC Nightly News? So

Violate the public trust, and the public feels violated. Rolling Stone and Brian Williams are only the latest. Sadly, there’s

Believe media frenzy will blow over? When pigs fly. You’ve heard them all your life. Nostrums. Doesn’t matter that they’re

History is often revised. But seldom in short term. Time softens the sharp edges. As memories fade, events are reinterpreted.

Tools reflect technology. But essence is forever. There’s nothing special about it. Just another nondescript suburban parking garage in Rosslyn,

Chief lesson for clients: Once burned. Twice shy. “Give a man a fish, feed him for a day. Teach a

“When you’re fresh meat, kill and throw them something fresher.” ~ Frank Underwood in House of Cards “We’re fixers. We’re