In an earlier blog, we explored the nexus between cynicism and the uphill battle you face convincing the public you’re not guilty. Today let’s look at how to fight back effectively. …
Tag: journalist
Doing What Comes Naturally
No missteps allowed. They may be fatal. We all do what comes naturally. For most of us, that includes breathing and moving about, and for some, thinking deeply. Beyond that, it usually…
The Joy of Crises
Solving PR puzzles is gratifying, but solving crises is an adrenaline rush! For those who have embraced Crisis & Reputation Management as their ambition and career, everything else pales. Probably because…
There are no such things as magical unicorns…or PR do-overs
Too bad these don’t exist in real life…In PR, there are no do overs. Journalists are a lot of things. Forgiving isn’t one of them. (I know, because I was one.) If…