So, you’re worried that a newspaper might publish a story about you or your organization that you don’t want them to publish. What can you do? Well, there’s no guarantee that you…
Tag: how to protect your reputation
3 MAJOR Differences Between Traditional PR and Crisis PR
Know what you’re trying to accomplish so that you can hire the right team to achieve your goal. Traditional PR and Crisis PR share a common core but have two very different…
PostcardMania’s CEO Told Staff to Work In Office During Hurricane Ian
Joy Gendusa, CEO of PostcardMania, an advertising agency, asked her employees on a Zoom call to work in the office during hurricane Ian, calling the storm a “nothingburger, ” according to the…
Social Media vs. Traditional Media During a Crisis
Back in the good old days of traditional media, business owners’ greatest nightmares were some publications with a small, local reach or classic word-of-mouth. Yes, it could be harmful to the business,…
How To Keep Our Lives From Turning Into An Episode of Succession
How would you feel if all eyes were suddenly on you? You’re put on the spot, and millions of people are watching your company drown in disasters affecting its public image. All…
How To Protect Yourself From The #1 Risk Facing Businesses In 2022: Cyber Incidents
Businesses will face several risks in 2022, from pandemic outbreaks to continued business interruptions, but according to Allianz Risk Barometer, cyber incidents are the top threat. What’s creating the risk spike? Ransomware.…
Myths About Working with the Media
Being ready and available to respond to media inquiries at the drop of a hat isn’t easy and it can get messy. That’s why you need to be proactive and focus on…
7 Steps To De-Risking The Supply Chain After Covid
If you have gone car shopping lately, you might have asked why the vehicles are more expensive than the manufacturer’s suggested retail price (MSRP). Maybe you’ve also noticed several menu items at…
When the Board Must Step In
When management can’t agree, the Board often must step in and make the decision. That is, after all, why the Board is the ultimate boss and has the final word. Even when…
Cyberattacks Are Here to Stay: How to Reassure Your Stakeholders
The first few moments on the phone with a cybersecurity client typically start like this: “My lawyer or insurance person told me I needed to call you…” “I don’t know what happened.”…