Know what you’re trying to accomplish so that you can hire the right team to achieve your goal. Traditional PR and Crisis PR share a common core but have two very different…
Tag: High-stakes situations
Don’t Over-Think It
Surprises are rarely positive and never desirable. Not overthinking may be a good general-purpose rule for most people. It’s pleasant to sail along blissfully, unaware (or at least unbothered) by all the…