Joy Gendusa, CEO of PostcardMania, an advertising agency, asked her employees on a Zoom call to work in the office during hurricane Ian, calling the storm a “nothingburger, ” according to the…
Tag: guide to crisis pr
Social Media vs. Traditional Media During a Crisis
Back in the good old days of traditional media, business owners’ greatest nightmares were some publications with a small, local reach or classic word-of-mouth. Yes, it could be harmful to the business,…
How To Keep Our Lives From Turning Into An Episode of Succession
How would you feel if all eyes were suddenly on you? You’re put on the spot, and millions of people are watching your company drown in disasters affecting its public image. All…
Moving Toward a Bright Future
It can be beneficial to look backward. In order to chart a new path forward, you must understand where you came from and how you got where you are. But don’t agonize…
Celebrity Scandals
New York Attorney General Letitia James said it best: “Celebrity and fame does not absolve someone from following the law.” While this statement is widely applicable, James was referring to celebrity chef…
Don’t Keep Wishing and Hoping. Do.
Life isn’t a sequence of serendipity. It’s what you make of it. As the legend goes, after all the evil escaped from Pandora’s jar, all that remained was hope — and mankind…
I Think It Got Lost in Translation
Oopsies! You said something well-intentioned, but you ended up upsetting a bunch of people. You know what you meant to say. So how did it all go so terribly wrong? Here are…
When Donations Come Back to Haunt You
Large donations by companies and family foundations provide the cornerstone for many prominent nonprofit organizations. But when those donations become shrouded in negative publicity, recipients must weigh their value against the damage…
What Marie Kondo Can Teach Us About Crisis Plans
Let’s be honest: Everything related to a traditional crisis is more likely to cause heartburn than joy. When most people think of a traditional crisis plan, they envision something “comprehensive” that will…
When Someone Else’s #MeToo Affects You Too
What do you do when someone on your staff is experiencing a #MeToo moment? It’s not just their problem. You, too, have decisions to make. Every action you take has a reaction.…