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No Broken Promises
You’re only as good as your word. If you promise the moon and fall short, you disappoint (and mar your
You’re only as good as your word. If you promise the moon and fall short, you disappoint (and mar your
In Crisis PR, never lose control … or you lose. “Never lose focus, or you lose control. Lose control, and
Society acts on expectation. Your job is to manage them. “Blessed is he who expects nothing, for he shall never
Manage expectations. Outperform and you’re a hero. “Great news,” the client emailed excitedly. “That negative story didn’t appear. Brilliant result!”
Those in the spotlight feel every nuance. A couple whose marriage was on the rocks was sitting with a divorce