Joy Gendusa, CEO of PostcardMania, an advertising agency, asked her employees on a Zoom call to work in the office during hurricane Ian, calling the storm a “nothingburger, ” according to the…
Tag: Eden Gillott
How to Avoid a PR Crisis
Most clients who’ve come to us have waited until after the shit hits the fan. That’s because they either didn’t realize that a crisis is sometimes only one unintended mistake away, or…
When the Board Must Step In
When management can’t agree, the Board often must step in and make the decision. That is, after all, why the Board is the ultimate boss and has the final word. Even when…
7 Things Lawyers Need to Know to Handle a Crisis
Eden chatted with Sharon Berman at Berbay Marketing & Public relations about what it’s like working with law firms and what lawyers need to know about managing a crisis for their clients.…
When Donations Come Back to Haunt You
Large donations by companies and family foundations provide the cornerstone for many prominent nonprofit organizations. But when those donations become shrouded in negative publicity, recipients must weigh their value against the damage…
What Marie Kondo Can Teach Us About Crisis Plans
Let’s be honest: Everything related to a traditional crisis is more likely to cause heartburn than joy. When most people think of a traditional crisis plan, they envision something “comprehensive” that will…
Sleepless Nights & Cold Sweats
What keeps you awake at night? Or causes cold sweats when you do fall asleep? For business owners, the causes are many. None are pretty. Let’s examine a few of the issues…
When Someone Else’s #MeToo Affects You Too
What do you do when someone on your staff is experiencing a #MeToo moment? It’s not just their problem. You, too, have decisions to make. Every action you take has a reaction.…
Out of Your Hands?
Things are usually not out of your control. At least until the jury (literal or figurative) is ready to render its verdict. Until that point, you have a chance to affect the…
Dear Santa, I Can Explain
’Tis the season for reflecting on what you’ve accomplished over the year — good as well as bad. While many adults are pondering potential new year’s resolutions, kids are writing letters to…