Danger Ahead: Communication Breakdown. Looks like these two need a communications reboot. Before you put your mouth in gear, know what you want to say — and what doesn’t need to be…
Tag: crisis (page 5)
Case Study: Hotel Cybersecurity
The hackers are coming. How will you respond? What will you do when the hack hits your system? Earlier this week the payment system of upscale hotel operator HEI was hacked, compromising…
A Sweet Surprise
On a recent flight from Los Angeles to Denver, a little girl strolled up the aisle with her father in tow. She was passing out to each of the passengers little baggies…
How To Keep Our Lives From Turning Into Game of Thrones
Ever said or done something you wish you could take back? We all have. Think back to the last big oopsy-daisy you made. Did you apologize sincerely? Did you ignore it hoping…
How Not to Answer a Question
There are plenty of wrong ways to answer a question. Especially one from the media. Don’t fall victim to these common Q&A pitfalls. Not responding at all. This results in a…
Owning It
When you’re being intentional, things get the chopping block. Chef Thomas Keller’s open letter in response to a scathing NY Times review of his flagship Manhattan restaurant, Per Se, is a case study of how to…
Lost in Translation
Best way to save image? Consider all the moving parts. You know what you said, and you know what you meant. How can anyone misinterpret it? Easy. Happens all the time. Even…
Bringing Out the Best
Sometimes crises bring out the best in people. Even if not always immediately. When faced with threats to safety, you must reaffirm that protecting the public is your foremost commitment. Whether…
Don’t Relax Too Much
Crisis PR team worries so clients sleep better. Problems create grief. The more you worry about them, the more anxious you become. When it seems they’re nearly resolved, you exhale gratefully. That’s…
Behind the Scenes
Often the best role for a Crisis PR team is neither seen nor heard. Crisis PR is often best practiced in the shadows. The reason is simple: Make the client look good…