In the world of crisis communications, things can change in an instant. One minute you’re dealing with a small issue, and the next, you’re facing a full-blown PR crisis. That’s why it’s…
Tag: crisis resources
Betting the Farm
“Bet-the-farm” PR is fun. Sound a bit perverse? Perhaps. But consider the source. Crisis & Reputation Management is an exclusive club. Few really do it well, and they thrive on tension, brinkmanship,…
Lies, Damned Lies & Reputation Management
Lying can be worse than the original sin. A colleague was fond of using a one-liner with senior management at his corporation, “I need to know what the facts are, so I…