Crisis & Reputation Management

I’d Rather Be Golfing

Posted on: May 1, 2016 Last updated on: November 22, 2022 Written by: Gillott Communications Categorized in: Media Relations

This is a tale of a man who’s risking his company by going DIY. A food-packaging company was rapidly becoming a heavy-hitter in its market and taking up serious shelf space in…

The Last Word

Posted on: April 17, 2016 Last updated on: November 22, 2022 Written by: Gillott Communications Categorized in: Media Relations

“Never pick a fight with someone who buys his data by the gigabyte.” ~ Modern twist on an old caveat It’s as true today as it was when Mark Twain, Will Rogers,…

The Right Questions

Posted on: March 6, 2016 Last updated on: November 22, 2022 Written by: Gillott Communications Categorized in: Strategic Communications

What you don’t know can be damaging for everyone. You’re closeted with senior management. They lay out the problem. Their world seems to be crumbling. Tension is palpable. “Okay…What do you…

Spin Your Way Out of Sin?

Posted on: February 14, 2016 Last updated on: December 3, 2022 Written by: Gillott Communications Categorized in: Media Relations

We all interpret things differently. How strong is your spin game? Everybody’s a spin doctor. You want to establish a certain tone, project a specific image, and elicit a desired response. From…

Lost in Translation

Posted on: January 10, 2016 Last updated on: December 3, 2022 Written by: Gillott Communications Categorized in: Strategic Communications

Best way to save image? Consider all the moving parts. You know what you said, and you know what you meant. How can anyone misinterpret it? Easy. Happens all the time. Even…

Behind the Scenes

Posted on: November 22, 2015 Last updated on: December 3, 2022 Written by: Gillott Communications Categorized in: Crisis Management

Often the best role for a Crisis PR team is neither seen nor heard. Crisis PR is often best practiced in the shadows. The reason is simple: Make the client look good…

Rushing for the Exits

Posted on: November 8, 2015 Last updated on: December 3, 2022 Written by: Gillott Communications Categorized in: Advice

Do something that endangers the public, and you may find yourself isolated. Even in Japan, the land of the keiretsu — interlocking business and shareholding relationships where partners are helped through difficult…

Will You Go Down Fighting?

Posted on: October 18, 2015 Last updated on: December 3, 2022 Written by: Gillott Communications Categorized in: Media Relations

Breaking up is hard to do. So do it right. What’s your goal? That nobody noticed? That you catch and keep the other side off balance so they can’t recover publicly? It’s…

Being Heard

Posted on: October 11, 2015 Last updated on: August 7, 2022 Written by: Gillott Communications Categorized in: Current Event Analysis

News coverage unfavorable? Can’t tell your story because the media no longer cares? File suit. That’s an effective way of getting the attention not only of the other side — but also…

Sounds Good

Posted on: September 27, 2015 Last updated on: January 31, 2023 Written by: Gillott Communications Categorized in: Advice

Tell inconsistent stories and you lose credibility. “Some of my fondest memories are of things that never happened,” a prominent lawyer and raconteur told hundreds of guests at a retirement party, poking…