Crisis & Reputation Management expertise

Trends, the Media & Making the Most of It

Posted on: September 29, 2013 Last updated on: July 4, 2023 Written by: Gillott Communications Categorized in: Media Relations

Journalists love to find trends. This is an opportunity for you. Trends are everywhere. The more we look for them, the more we see. It’s a constant ebb and flow, and…

No Facts? No Problem. Just Speculate.

Posted on: September 22, 2013 Last updated on: July 4, 2023 Written by: Gillott Communications Categorized in: Media Relations

Journalists call them “thumb-suckers.” Short on facts for a story? No problem. Rumors and speculation are fine. You don’t even need to be accurate. If events ultimately turn out differently, blame the…

There are no such things as magical unicorns…or PR do-overs

Posted on: July 30, 2012 Last updated on: July 4, 2023 Written by: Gillott Communications Categorized in: Advice

Too bad these don’t exist in real life…In PR, there are no do overs. Journalists are a lot of things. Forgiving isn’t one of them. (I know, because I was one.) If…