It can be beneficial to look backward. In order to chart a new path forward, you must understand where you came from and how you got where you are. But don’t agonize…
Tag: crisis PR (page 2)
Short-term Action vs. Long-term Thinking
Winning a fight is nice. Winning the war is better. To put it another way: Act short term. Think long-term. Facing a crisis? You can’t ignore what’s staring you in the face.…
What Marie Kondo Can Teach Us About Crisis Plans
Let’s be honest: Everything related to a traditional crisis is more likely to cause heartburn than joy. When most people think of a traditional crisis plan, they envision something “comprehensive” that will…
Selective Truth-Telling
An employee of a company that caters to leisure-time activities was accused of inappropriate behavior toward females. A journalist asked the company to comment on the accusation. But the company’s culture preached…
The Alternative to Anger
As weapons go, anger can easily miss the target or misfire — and you may be the one who’s injured. Someone accusing you? Of sexual harassment or abuse (today’s most frequent claim).…
Looking The Other Way
It’s a problem as old as time: People feel they’re entitled and aren’t subject to the same rules as the rest of us. Often it’s celebrities, the wealthy, and the politically prominent.…
He Said, She Said
A friend who owns several successful gyms throughout the city called recently and the conversation started in the usual fashion. “Hey, Eden. How are you? I was wondering if you could give me…
No Broken Promises
You’re only as good as your word. If you promise the moon and fall short, you disappoint (and mar your reputation). But manage expectations and over-deliver, and you’re a hero. The…
Time and Tide
Time and tide wait for no one. Neither do crises (personal or professional). That’s why they always seem to come at the most inconvenient time. (Whoever heard of a convenient crisis?) …
You Should’ve Called Earlier
Don’t wait until the last minute to ask for help. Call early, and you have more options. Call later, and you have fewer. A business owner was the target of scurrilous gossip…