How to Handle Information That’s Already in The Media
One of the most challenging times to handle a crisis is when your secrets and private information are already over
How’d This Mess Happen?
You hear the same questions every day, from non-profits and companies: Where’d all the money go? You mean those laws
Everything Looks Like a Nail
“If you’re a hammer, everything looks like a nail.” It’s a concept familiar to every schoolboy. If you’re only looking
No Mistakes & No Escape
Crisis PR in the digital age: No escaping tethers of smartphones & 24/7 news. To Einstein, doing the same
More Than a Little. Less Than Too Much.
Taking control doesn’t clear you. But it buys you breathing room. A professional liar and a PR guy walk into
Just a Little Bit Pregnant
Hubris has a very high cost. The higher people are in business or social circles, the more they believe they
Don’t Mistake Inaction for Inactivity
If you’re good, don’t flail. Exude calm. Some people thrive on action, whether they’re doing it or watching it. If
Doing What Comes Naturally
No missteps allowed. They may be fatal. We all do what comes naturally. For most of us, that includes breathing
Holding Hands
Crisis + you = emotional basket case? Meet a crisis PR guy’s alter ego: therapist. When someone’s reputation is