Crisis experts - Gillott Communications

Protocol vs. Risk

Some fixes may work “most of the time.” But the client wants one to work this time. Consider this:

Best result in Crisis PR? No story. Next best: Making it less painful. Recently, a group of people was sitting

Symbols trump facts every time. Since we emerged from the intellectually impoverished Dark Ages, philosophers and economists have been trying

Fashion is seasonal. Style is forever. The same is true for high-stakes Crisis PR. There’s a saying in the

Solving PR puzzles is gratifying, but solving crises is an adrenaline rush! For those who have embraced Crisis & Reputation

“Bet-the-farm” PR is fun. Sound a bit perverse? Perhaps. But consider the source. Crisis & Reputation Management is an exclusive

With PR, making an error doesn’t mean you simply toss the lumber away and get a new piece. Time is

You need to do damage control quickly. That’s always the best response when your business or reputation are being threatened.

An ostrich doesn’t stick its head in the sand. So, why would you? There are a lot of broad guidelines