When a reporter calls, the last thing you want to do is panic. Many people freeze and feel like someone else takes over their body when the spotlight shines on them. Then…
Tag: Crisis control
Is Anyone Really Surprised?
Best result in Crisis PR? No story. Next best: Making it less painful. Recently, a group of people was sitting around a table for an informal chat. The topic du jour: Is…
Definitions, Leaks & Reputation
You have so much at stake. Don’t let it slip away. Protect it. At the end of the day, it all depends on how you define things. For the secret court that…
Betting the Farm
“Bet-the-farm” PR is fun. Sound a bit perverse? Perhaps. But consider the source. Crisis & Reputation Management is an exclusive club. Few really do it well, and they thrive on tension, brinkmanship,…