Every business wants to be seen and heard. Media exposure can skyrocket your business and have a tremendous impact on generating sales, unless it’s for absolutely the wrong reasons. There are two…
Tag: controlling media narrative
When You Take Transparency a Step Too Far
One day, a journalist called an executive about a profile they were doing on a colleague. The executive assumed the reporter was actually calling about the all-hands-on-deck meeting they were just in,…
Don’t Hide the Truth From Your PR Person
We all lie – little white lies, half-truths, ones we make to keep the peace, etc. We get it. But when talking to your Crisis & Reputation Management team, it’s imperative not…
3 Business Owner Nightmares (And How To Face Them)
What’s causing you to lose sleep? And when you actually do fall asleep, what keeps it from being restful? For business owners, the list can feel like it’s endless. Let’s discuss a…