No Elevators
“There is no elevator to success. You have to take the stairs.” ~ Bit of wisdom on stairway outside a
Too Little. Too Late.
Get out in front of a crisis. Or the other side controls the story. When is “at all cost”
Last to Know. First to Go.
When cleaning house, the axe falls fast and without favor. Historically, this one-liner was applied to basic PR people —
We’re All Storytellers
Honesty is good for the soul — as long as it’s confidential We’re all trying to make our cases to