Back in the good old days of traditional media, business owners’ greatest nightmares were some publications with a small, local reach or classic word-of-mouth. Yes, it could be harmful to the business,…
Tag: business owners
How To Protect Yourself From The #1 Risk Facing Businesses In 2022: Cyber Incidents
Businesses will face several risks in 2022, from pandemic outbreaks to continued business interruptions, but according to Allianz Risk Barometer, cyber incidents are the top threat. What’s creating the risk spike? Ransomware.…
What Spider-Man and Strategic Communications Have In Common
There are infinite possibilities for situations, experiences, and opportunities in the fast-paced world we’re living in. When we’re exposed to endless possibilities or choices, we get overloaded. Our brain has trouble making…
How to Avoid a PR Crisis
Most clients who’ve come to us have waited until after the shit hits the fan. That’s because they either didn’t realize that a crisis is sometimes only one unintended mistake away, or…
Going Fractional: Get What You Need Without Excess
There’s a reason you rarely hear leaders of Fortune 500 companies say, “I wish I’d just called you sooner.” Every company and non-profit faces sensitive situations. Some industries are more susceptible and…
Cyberattacks Are Here to Stay: How to Reassure Your Stakeholders
The first few moments on the phone with a cybersecurity client typically start like this: “My lawyer or insurance person told me I needed to call you…” “I don’t know what happened.”…
No Elevators
“There is no elevator to success. You have to take the stairs.” ~ Bit of wisdom on stairway outside a high-intensity gym Life ain’t easy. Neither is a job. That’s why they…
Sleepless Nights & Cold Sweats
What keeps you awake at night? Or causes cold sweats when you do fall asleep? For business owners, the causes are many. None are pretty. Let’s examine a few of the issues…
Where the Buck Stops
The short answer: At the top. As it should. Sometimes it just takes longer. Pointing fingers at underlings are increasingly passé. Such tactics ring hollow. The public demands that those ultimately responsible…
Time and Tide
Time and tide wait for no one. Neither do crises (personal or professional). That’s why they always seem to come at the most inconvenient time. (Whoever heard of a convenient crisis?) …