If you have gone car shopping lately, you might have asked why the vehicles are more expensive than the manufacturer’s suggested retail price (MSRP). Maybe you’ve also noticed several menu items at…
Tag: business leaders
What Spider-Man and Strategic Communications Have In Common
There are infinite possibilities for situations, experiences, and opportunities in the fast-paced world we’re living in. When we’re exposed to endless possibilities or choices, we get overloaded. Our brain has trouble making…
How to Avoid a PR Crisis
Most clients who’ve come to us have waited until after the shit hits the fan. That’s because they either didn’t realize that a crisis is sometimes only one unintended mistake away, or…
Going Fractional: Get What You Need Without Excess
There’s a reason you rarely hear leaders of Fortune 500 companies say, “I wish I’d just called you sooner.” Every company and non-profit faces sensitive situations. Some industries are more susceptible and…
Short-term Action vs. Long-term Thinking
Winning a fight is nice. Winning the war is better. To put it another way: Act short term. Think long-term. Facing a crisis? You can’t ignore what’s staring you in the face.…
Where the Buck Stops
The short answer: At the top. As it should. Sometimes it just takes longer. Pointing fingers at underlings are increasingly passé. Such tactics ring hollow. The public demands that those ultimately responsible…
Life in a Bubble
We all live in bubbles. What we hear inside them shapes our perception of ourselves and the world. What’s said and happens outside is just noise, and we feel free to disregard…
Fresh Eyes
Fresh eyes do see better. Yes, wisdom often comes with age and experience. But so do the baggage and inertia that create blinders to new ways of thinking and doing. Consider…
That’s the Best You Can Come Up With?
Back in the day, a metal shop teacher drilled a mantra into his students: “A place for every tool. Every tool in its place.” Life was simpler then. Fast forward and everything…
Cookie Jar
Don’t let greed turn you into a fat cat. Where there’s money, there’s temptation. Where there’s temptation, some people can’t resist. It’s a tale as old as time, and it infects…