As weapons go, anger can easily miss the target or misfire — and you may be the one who’s injured. Someone accusing you? Of sexual harassment or abuse (today’s most frequent claim).…
Tag: anger
Don’t Fumble, Again
Wonder who’s really boss? Follow the money and find out. Roger Goodell can’t catch a break. It’s been a tough year for the NFL commissioner. Wrestling with how to mete out penalties…
Telephone, Telegraph…
The ultimate test: What will let you control the conversation? No. This isn’t a sexist commentary on the alleged inability of women to keep secrets. It is about thinking before you…
Demographics & Big Data
As privacy erodes, potential threats to your reputation multiply. Demographics will define the future. Big Data is the future. The first concept is undisputed. The second depends on who you talk…
Give a Fish, Teach to Fish
Chief lesson for clients: Once burned. Twice shy. “Give a man a fish, feed him for a day. Teach a man to fish, feed him for a lifetime.” It’s one of those…
Jibber-Jabber
How to control media herd? Turn around the lead steer. You’re inundated by it every day. A flood of words, empty of meaning but designed to arouse emotions. Think of talking…
Loose Lips & Paper Trails
If you don’t want it public, don’t put it in writing. In World War II it was, “Loose Lips Sink Ships.” The U.S. War Advertising Council created the slogan to caution that…
Counting Chickens Too Soon
Manage expectations. Outperform and you’re a hero. “Great news,” the client emailed excitedly. “That negative story didn’t appear. Brilliant result!” “Don’t jinx it,” we suggested. “So far, so good. But don’t celebrate…
Never Having to Say You’re Guilty
When the worst happens, you’re on your own. You must define the terms of the debate. The public never really trusted Wall Street. That relationship went from bad to worse in the economic…
No Facts? No Problem. Just Speculate.
Journalists call them “thumb-suckers.” Short on facts for a story? No problem. Rumors and speculation are fine. You don’t even need to be accurate. If events ultimately turn out differently, blame the…