You receive a call. Something’s gone horribly wrong, and everyone is demanding answers. Tiny beads of sweat form on your face. You feel a rush of heat all over your body. Time…
Tag: analysis
Best and Worst
When we do our job well, it is the best of times. The desire to edit another person’s words is almost irresistible. Not always for the better. Consider the publishing-house editor…
Top to Bottom
Watching media contortions — a sport for ex-journalists News media has always been stratified: Cream of the crop. Bottom of the barrel. Big in-between. Today there’s less cream and much more…
Trends, the Media & Making the Most of It
Journalists love to find trends. This is an opportunity for you. Trends are everywhere. The more we look for them, the more we see. It’s a constant ebb and flow, and…
To Be Effective, Simplify the Message
You need to tailor your message to your audience. After 2 1/2 weeks in Seoul, I’m over the Pacific again, flying the opposite direction. It’s been a refreshing reminder of the relativism…