Photo Credit: © 2024, FX Networks In the show ‘The Bear’, two worlds collide – the chaotic mishmash of The Original Beef’s (known as The Beef) operations and the well-oiled machine that…
Category: Strategic Communications
Empathy In Crisis Communication: Understanding and Addressing Stakeholder Concerns
When you’re in damage control mode, it’s easy to become distracted by the nitty gritty — facts and figures. However, during a PR storm, empathy is a key part many companies miss.…
4 Major Crisis Communication Mistakes You Must Avoid
When your company is facing a PR crisis, the last thing you want to do is make a mistake that will aggravate the backlash. Unfortunately, we repeatedly see way too many organizations…
4 Things You Need to Know About Crisis Communications
In the world of crisis communications, things can change in an instant. One minute you’re dealing with a small issue, and the next, you’re facing a full-blown PR crisis. That’s why it’s…
Don’t Put That in an Email! The Dos and Don’ts of Online Communication
“Wow, I’m glad I went to college before social media!” How many times have you heard someone say that lately? Gen X and some of the older Gen Y (a.k.a. “geriatric” millennials)…
How To Communicate With Stakeholders During A Crisis: 5 Tips
When your business faces a PR crisis, how you communicate with your stakeholders can feel like a game of Chutes and Ladders. Navigate the crisis successfully, and you’ll come out on top.…
Figuring Out How to Answer Tough Questions
“No comment.” Wait. WHAT?!? Are you telling the public, who thrive on scandals and gossip, that you have time to say “no comment” but not time to protect your reputation? Doesn’t matter…
What Spider-Man and Strategic Communications Have In Common
There are infinite possibilities for situations, experiences, and opportunities in the fast-paced world we’re living in. When we’re exposed to endless possibilities or choices, we get overloaded. Our brain has trouble making…
5 Communications Tips to Keep Your Employees From Leaving During the Great Resignation
It was already important to take care of your employees, but The Great Resignation has made it a (if not THE) top priority. We’re still living in a time where everything seems…
It’s Never as Simple as “We Just Need a Statement”
“I just need a statement.” We hear this all the time. But it’s not true. If you think you’re going to solve a crisis with a handful of words, you’re in for…