You have so much at stake. Don’t let it slip away. Protect it. At the end of the day, it all depends on how you define things. For the secret court that…
Category: Reputation Management (page 5)
Blank Slate. But Not for Long.
There are no happy accidents. Just ugly surprises if unprepared. We all start with a clean sheet. But it fills up fast. Putting aside the advantages of birth and wealth that some…
Just Words, Right?
Those in the spotlight feel every nuance. A couple whose marriage was on the rocks was sitting with a divorce mediator, explaining how the other didn’t understand them and said hurtful things.…
The Timeless Machine
They’ve invested years building their reputation, and they won’t let it be frittered away. “After the battle comes the Quiet.” ~ HG Wells, The Time Machine Wells, a child of…
Just a Little Bit Pregnant
Hubris has a very high cost. The higher people are in business or social circles, the more they believe they can get away with it. It’s hubris, writ large. When Scott London,…
Doing What Comes Naturally
No missteps allowed. They may be fatal. We all do what comes naturally. For most of us, that includes breathing and moving about, and for some, thinking deeply. Beyond that, it usually…
Lottery, Lightning & Reputation
It’s far more likely you’ll have a crisis than winning the lotto. Odds something good will happen to you? A long-shot. Odds something bad will? Far more likely. It’s an important…
Don’t Over-Think It
Surprises are rarely positive and never desirable. Not overthinking may be a good general-purpose rule for most people. It’s pleasant to sail along blissfully, unaware (or at least unbothered) by all the…
Betting the Farm
“Bet-the-farm” PR is fun. Sound a bit perverse? Perhaps. But consider the source. Crisis & Reputation Management is an exclusive club. Few really do it well, and they thrive on tension, brinkmanship,…
Measure Twice. Cut Once.
With PR, making an error doesn’t mean you simply toss the lumber away and get a new piece. Time is a luxury. Room for error is nonexistent. “Measure twice. Cut once.”…