After the fall, comes the steep climb back. True for children of all ages. Just ask ’em. For better or worse, they haven’t learned limitations and caution. The older we get,…
Category: Reputation Management (page 4)
Fast Is Good
Q: What is your best strategy? A: What sells to the media/public. Fast-acting isn’t beneficial only for Alka-Seltzer, Advil, and diet plans. It’s also a basic rule for Crisis & Reputation…
Blame Game, Again
Beware of playing Blame Game. It can come back and bite you. Blame is a subject we all deal with frequently. We hate taking responsibility. It’s always someone else’s fault — the…
Last to Know. First to Go.
When cleaning house, the axe falls fast and without favor. Historically, this one-liner was applied to basic PR people — those who do marketing or general communications. They are routinely kept outside…
King, Ferryman, Shepherd
A firm hand, a clear eye, and unwavering decisiveness. In one school of Tibetan Buddhism, there are three paths for leading others to enlightenment: The King, who knows the ultimate truth and…
No Mistakes & No Escape
Crisis PR in the digital age: No escaping tethers of smartphones & 24/7 news. To Einstein, doing the same thing over and over and expecting a different result was the definition…
Dissipation of Wealth & Reputation
Reputation threat? You have a choice: Fix it now, or it becomes a reality later. Do you have a reputation to protect? Or do you have a reputation? Very different concepts.…
Never Having to Say You’re Guilty
When the worst happens, you’re on your own. You must define the terms of the debate. The public never really trusted Wall Street. That relationship went from bad to worse in the economic…
The Fixers
You don’t need to like other people. But you do need to love the game. “Hell is other people.” ~ Existentialist French philosopher Jean-Paul Sartre in his 1944 play “No Exit.”…
The Underbelly of Finessing Reputation
“Can’t fool all the people all the time. But with the internet, you can get close.” Since time immemorial, there have been those who polished the reputations of others. Plato did it…