Words do matter. So does their tone and imagery. Consider these true stories: A 36-year-old woman who put off having children until she was financially stable and at a better point…
Author: Gillott Communications (page 9)
Old Year, New Era
Every year has an underlying theme. For 2017, it was a sharp divergence from the past. Expect more of the same in 2018. Doesn’t matter whether you feel the changes are for…
Keep It Simple
Complexity doesn’t work. Especially when you’re trying to explain yourself. So keep it simple. Your message will be better understood — and it’ll be more persuasive. Simplicity sounds simple. But it…
The Myth That Faster Is Better
Don’t put the cart before the horse. Think before you speak or act, and you’ll be less likely to regret it later. If you rush willy-nilly to throw out words, you’ll only…
Don’t Hesitate. Or Equivocate.
Being decisive can be difficult. But it’s the most important thing you can do. That’s why it’s the first thing a reputation manager will advise. The sooner you take a scalpel to…
Sex and the New Normal
There comes a time when talk ends and action begins. Call it an inflection point. It separates what came before from what is now acceptable (and unacceptable). Take sexual harassment. In…
According to a suit…
You ever notice that some news stories about lawsuits seem awfully skewed towards one side? Think about the news coverage of the multiple sexual harassment claims against the likes of Harvey Weinstein,…
Life in a Bubble
We all live in bubbles. What we hear inside them shapes our perception of ourselves and the world. What’s said and happens outside is just noise, and we feel free to disregard…
Battling Negativity Bias
Negativity bias doesn’t just trip us up as individuals. It also hurts our businesses. What is negativity bias? We give more weight to negative experiences than to neutral or positive ones.…
Looking The Other Way
It’s a problem as old as time: People feel they’re entitled and aren’t subject to the same rules as the rest of us. Often it’s celebrities, the wealthy, and the politically prominent.…